We were Born in a Dealership®, so we understand the value of both style and substance when it comes to automobiles. Every so often, automakers refresh the look and feel of their product. It could be..

When you think about brands and their social media presence, what brands come to mind? I think about Wendy's utilizing their Twitter account with sassy tweets and customer interaction, GoPro..

Whether you're well-versed in the ways of brand compliance or you're just starting to learn the ins and outs of compliant content, iFrog Marketing Solutions is your go-to source for discovering the..

Multichannel marketing is a strategy that introduces your product across many mediums. It may seem obvious when you consider the name multichannel. Still, with a simplistic name, the benefits of..

With every new year comes emerging design trends. Along with these, there are a few timeless trends that we see resurface and persist as the years progress. Advancing technology and increasing public..

While content writing is considered an art, content marketing is the science behind it. It is the planning, executing, and sharing of content that uses words and images to stimulate interest in a..

The automotive industry took a significant hit in 2020 when the COVID-19 pandemic halted global and state-wide production and shipping methods. Finding a new car, let alone the car, truck, or SUV..

As the world changes and moves on to new social media trends and online platforms, successful businesses adapt to effectively market to potential customers and grow brand awareness as their targeted..

Have you been keeping up with the latest trends? No, we’re not talking about fashion or the latest fad diet, we’re talking about marketing! Just as the clothes we wear are ever-changing due to..

One of the easiest ways to increase your performance as a marketer is to take advantage of every available resource. Google has a suite of advertising tools built to help businesses grow and thrive. ..

Social media platforms are continuously growing in importance for brands and their overall marketing strategy. There are many aspects of social media marketing (SMM) that should be focused on when it..

It was March 11, 2020. Details were still somewhat sketchy, but there were murmurs of change bubbling under the surface as our nation barrelled toward springtime rejuvenation.Hand sanitizers and..

The suspense. The finality. The thrill of victory. The agony of defeat. The roar of the crowd. The emotions of the performers. The unmistakable “SWISH!” when the ball tickles nothing but the twine...

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If you hear the term “press release,” your mind probably invokes images of dusty newspapers or reporters jabbing microphones into a person’s face while they blankly read a..